FIELD NOTES / STUDIO PERSPECTIVE
We might be looking at different things
20 October 2026
Kellie Patry | KPHD
We might be looking at different things
If you and I point to the same photograph and say, “That’s it,” I still want to know what each of us has seen.

Tile detail, Equator Coffees, Culver City. Photograph by Antonio Diaz, 2024. An illustration from KPHD’s work accompanying a hypothetical discussion of reference images.
If you and I point to the same photograph and say, “That’s it,” I still want to know what each of us has seen.
I might be looking at the proportions: a long table, the space around it, the height of the room. You might be looking at how close the people are sitting. We could agree on the image while imagining quite different places.
That apparent agreement interests me. The photograph is precise; our attachment to it may be much less so. I can describe a table down to its edge profile and still have missed why you saved the picture.
Design knowledge gives me a vocabulary for what I see. It also gives my reading a certain authority. If I explain the proportions fluently enough, what you are still trying to say might disappear beneath my explanation. You may have chosen the image for something you cannot yet name. I want to leave room for that.
Suppose we were using the photograph to imagine a workplace. I could take the long table as the central idea and begin with its dimensions and material. You might be drawn to the sense that anyone could pull up a chair. The table matters to both readings, but they lead to different decisions. A carefully proportioned table could still feel too formal for what you had in mind.
The people in the photograph may be doing much of the work. Remove them, and the room that seemed sociable could suddenly look severe. I am wary of expecting the furniture alone to carry the feeling.
For that workplace, I might keep a generous shared surface but question the arrangement around it. Does every chair have to match? Is there a clear head of the table? Could someone join without making an entrance? Those choices deserve as much attention as the timber. They are part of how I would interpret the invitation you saw.
I am equally reluctant to translate the whole image into a word like “welcoming” and leave its physical qualities behind. Perhaps the depth of the table is exactly what appeals: enough space to spread something out together. Perhaps the light makes the room feel available for an ordinary afternoon. The detail and the feeling need time beside each other before I decide what can change.
I like a reference image most at this point, when it gives us something specific to disagree about. You can question the thing I have noticed. I can test whether the thing you want depends on what the photograph shows. Neither reading has to close the conversation.
The room we eventually make might look quite different. I want you to walk into it and recognize what you had been trying to show me before you had the words.
Sources & editorial note
Originally published: Design Matters on Substack, 20 October 2026.
The ideas are mine — lived, read, and noticed first. AI writing assistance helps me get them onto the page. — Kellie Patry